I'm Rebecca Crawford, and I started Crescent & Bloom Studio because I've seen what happens when organizations get culture right—and when they don't.

For over 16 years, I led organizational transformations across some of the federal government's largest and most complex agencies. I managed teams of more than 1,000 people, oversaw budgets in the billions, and trained more than 19,000 professionals in leadership development and change management.

I've seen what it takes to move culture in organizations where bureaucracy runs deep, where change feels impossible, and where people are exhausted from initiatives that don't stick.

And here's what I learned: The size of the consulting team doesn't determine the quality of the work. The depth of experience does.

How We Work

Crescent & Bloom Studio is founder-led by design. When you work with me, you're not getting handed off to a junior associate or a team that's learning on your dime. You're working directly with someone who has:

• Founded and led the Enterprise Contract Oversight Center at the IRS

• Served as a Congressional Fellow (1% acceptance rate)

• Managed organizational transformations at the U.S. Department of Transportation and U.S. Department of Veterans Affairs

• Led culture change at scale in environments where "we've always done it this way" was the unofficial motto

• Built and developed leadership teams across federal, state, and local government

I bring that experience to every engagement—whether you're a 15-person nonprofit or a 500-person agency.

My Background

I’m a United States Marine. That’s where I learned to solve complex problems under pressure and lead with purpose. The Corps teaches you a few things: mission clarity, operational discipline, and the reality that your people are everything. You can have the best strategy in the world, but if your team isn't developed, aligned, and supported, you're not going anywhere.

I carried that lesson through every role I've held since. After my service, I worked in public accounting and provided public services in a large urban library system before spending 16+ years leading transformations in federal government. That range matters. I understand how different organizations operate, what constraints they face, and what actually works in each environment.

Today, I'm a combat veteran, a certified Scrum Master, and hold a Master's in Organizational Leadership from Catholic University and a BBA from Temple University—combining formal training with 25 years of cross-sector experience proving that you can transform organizational culture even in the most resistant environments, if you're willing to do the real work.

I work with clients nationwide and internationally, bringing hands-on experience to organizations of all sizes. Whether you're across the country or across town, the work is the same: practical, grounded, and focused on what actually moves culture.

How I Work

I work directly with clients on every engagement. That's the model. You get my attention, my expertise, and my commitment to your success.

This isn't a limitation—it's a feature.

You're not navigating multiple points of contact or wondering who's actually accountable. It's me. Always.

What Drives This Work

I started Crescent & Bloom Studio because I kept watching organizations invest in culture work that didn't stick. Programs that felt good in the moment but didn't change behavior. Beautiful frameworks that looked great on paper but never made it to practice. I knew there had to be a better way—one that focused on sustainable change, not just deliverables.

I wanted to do something different: work that's grounded in real organizational challenges, co-created with the people who have to live with the outcomes, and focused on building capabilities that last beyond my involvement.

Culture change isn't a workshop. It's not a retreat. It’s consistency, communication and continuity. It's the daily behaviors, decisions, and systems that shape how work gets done. That's where I focus.

Let's Talk

If you want someone who's actually done this work at scale, who knows what it takes to shift culture in complex organizations, and who will work directly with you to solve the challenges you're facing—let's talk.